Thick bar rebranding

Client | Thick

Role | Concept, hand drawing and illustrations

Overview | The brief was to create a series of fun and energetic teamed logos for Thick, a new bar in Madrid. Working with the creative direction of  Jacinto Caetano, we created a series of print and animated logos to be used on screens at the venue as well as for social media. To create intrigue before the opening, which on the night was a huge successes, we also created a series of teaser images to aid with the anticipation of the rebrand.

Animations

In addition to the main logo variants, there was also a selection of animated ident's to promote events.

Below | shows the ident to celebrate the Pride festival.  3D modeling, animation and compositing done by myself, audio was created by Jacinto Caetano

Below|was created to promote the summer vibe at the bar. Once again, the 3D modeling, animation and compositing done by myself, audio was created by Jacinto Caetano

Below|The third animation was to promote the City the bar is home to Madrid, via the iconic Schweppes lights. The 3D modeling, animation and compositing done by myself. No audio this time.

Below|The animation below was just for general usage within the bar. You've guessed it, the 3D modeling, animation and compositing done by myself. No audio was needed as it was to be played in the bar.

Below|Shows a simple VFX break down of first Pride animation. The 3D was created in Cinema 4D and then composited in After effects.